Turn Emails Into Bookings with Automation That Works
Email remains one of the most powerful (and affordable) tools for tour operators—when used with the right strategy. With automation, you can nurture relationships, recover missed opportunities, and drive repeat bookings without lifting a finger.
This course is designed to help you set up effective campaigns and sequences that run in the background while you focus on running unforgettable tours.
What You’ll Learn
How to build and grow your email list ethically
Types of campaigns that drive action (welcome, follow-up, post-tour)
How to segment your audience by interest or behavior
Writing email copy that gets opened, read, and clicked
Tools for automation that save time and increase conversions
How to analyze performance and improve open/click rates
Strategies for using email to increase loyalty and referrals
Resources
| Resource | Description |
|---|---|
| 📘 Ebook | Inbox to Income: The Email Marketing Playbook for Tour Operators — a complete guide to building effective campaigns and automations. |
| 🖥️ Webinar Replay | Watch the session: “Inbox to Income: How to Use Email Campaigns and Automation to Book More Tours.” |
| 📑 Webinar Slides | Download the visual prompts and email structure breakdowns used in the webinar. |
| 📓 Marketing Guide | A streamlined version of the ebook with step-by-step setup and sample sequences. |

