Use Facebook, Instagram & TikTok Ads to Scale Your Business
Paid social media is one of the fastest ways to grow — when you know how to target the right people with the right message. This course is designed to help hospitality brands (especially tour operators) build profitable ad campaigns on Facebook, Instagram, and TikTok without burning through budget.
Whether you’re running your first ad or ready to scale up, this course gives you the strategy, structure, and creative know-how to grow with confidence.
What You'll Learn
- Which platforms work best for your goals: Facebook, Instagram, or TikTok
How to set up campaign objectives that align with bookings
Audience targeting strategies that find your ideal travelers
How to create scroll-stopping visuals and copy
The anatomy of a high-converting ad funnel
Retargeting strategies to win back interested visitors
Budgeting, testing, and scaling your ad spend efficiently
What You'll Learn
| Resource | Description |
|---|---|
| 📘 Ebook | The Paid Social Playbook for Hospitality Brands — a comprehensive guide to building and optimizing campaigns on Facebook, Instagram, and TikTok. |
| 🖥️ Webinar Replay | Watch the session: “Paid Social for Tour Operators: How to Drive More Bookings Without Guesswork.” Real strategies, real examples. |
| 📑 Webinar Slides | Download the slide deck with ad examples, funnel diagrams, and platform-specific tips. |
| 📓 Marketing Guide | A short-form version of the ebook with streamlined steps to launch your next campaign. |
