Build a Referral Program That Grows Itself
Word-of-mouth is still the most trusted—and cost-effective—form of marketing. When done right, referral programs turn your past customers, local partners, and superfans into a powerful booking engine.
This course shows you how to create a referral system that’s easy to set up, simple to manage, and genuinely rewarding for everyone involved.
What You’ll Learn
How to design a referral program that motivates people to share
Which incentives work best for travelers and partners
Tools to track referrals and issue rewards automatically
How to invite past guests and collaborators to participate
Real-life examples of successful referral strategies
How to promote your program across email, social, and your website
Mistakes to avoid that kill momentum and trust
Resources
| Resource | Description |
|---|---|
| 📘 Ebook | The Referral Marketing Blueprint for Tour Operators — a complete guide to building, launching, and growing a referral engine. |
| 🖥️ Webinar Replay | Watch the session: “How to Launch a Referral Program That Drives Real Bookings.” |
| 📑 Webinar Slides | Download the referral funnel breakdown, reward models, and outreach examples from the live session. |
| 📓 Marketing Guide | A condensed version of the ebook with plug-and-play templates and action steps. |
